And what does management has to do with this?



Management could be said to be the planning of means to attain goals and their assignment for execution to staff and the proper coordination of activities within the group to attain maximal efficiency with minimal effort to attain determined goals.”


That is a mouthful! Let us break this down.


“… the planning of means to attain goals …” What are your goals for your company or business? Are they precisely stated? I was talking to some business owners who were telling me that their goal was to survive the current economic situation or to increase the profit margin of their company. These are too vague and therefore, not attainable.


A goal should be something concrete and attainable. Something you should be able to put a check mark beside when accomplished. Example: “To survive the current economic situation” should translate in “To maintain a growth of 5% by the end of the year and keep all my staff.” That can be reached. Let us continue.



Goals are key. Management is not concerned with setting up goals, that your job as the business owner. Management’s job is the planning of the means to attain these goals. Very often, in a small & medium size business, the owner and management are both done by the same person, but they are two distinct functions. Goal Maker and Management. We will cover the Goal Maker in another article. Management would be working out what needs to be done to attain the goal.


“… and their assignment for execution to staff …” Once you have a precise goal and have worked out what needs to be done to attain it, you can then assign various actions to your staff to make sure that, in the example above, your company grows by 5% and retains its staff by the end of the year. These actions would range from HR, Marketing, Sales, Finance, Production, Quality Control and New Business Development. AND… these actions should result in reaching your goal. Let us proceed…


“… and the proper coordination of activities within the group to attain maximal efficiency with minimal effort to attain determined goals.” Now that you have the necessary actions assigned to the right staff, all you and your management team have left to do is to coordinate these actions to be as effective as possible with the minimal effort exerted.


Now you are managing your company and business!


Frankly, that is the safest and surest way to realize your business and company goals.


Schedule a FREE consult with me to discuss the matter. I would love to hear from you! Here is the link: https://philrpmc.youcanbook.me


Philippe Dubreuil

President of Results & Prioductivity Management Consulting Inc.


Based the Hubbard Management System from an article written by Mr. Hubbard in January 1951, “An Essay on Management”

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